601357

Nike Looks To Dominate Lacrosse With The Help Of The Thompson Brothers

Nike Looks To Dominate Lacrosse With The Help Of The Thompson Brothers

Nike Dominates Lacrosse 01

If you watched Nike’s latest “Short A Guy” advertisement, you’d notice that a few sports that aren’t usually the focal point of Nike’s athletic endeavors like lacrosse got a nice feature. The sport was invented centuries ago by Native Americans and now is gaining momentum throughout elite college programs in the USA, so Nike’s newfound attention to developing original lacrosse products has grown to keep up with the exponential interest. Nike enlisted the support of the Thompson brothers, members of the Onondaga Nation in upstate New York, to play a role in the video spot. Four of the brothers and their cousin, Ty, competed for the Iroquois Nationals during the 2014 World Lacrosse Championship and brought home the bronze medal. It was a huge win for Native Americans to be represented at the podium for a sport that is rooted in the community’s traditions. Eric Avar designed Nike Huarache Turf LAX  back in 2013 as an all around trainer geared toward lacrosse use, so is it time for a follow up? Be sure to check out the full Nike News story here, and stay tuned for more Nike Trainer updates right here on Sneaker News.

Nike Dominates Lacrosse 02

Nike Dominates Lacrosse 03

Nike Dominates Lacrosse 04

Nike Dominates Lacrosse 05

Latest News

South Carolina Athletics Inks 10-Year Deal With Nike

The University of South Carolina, an Under Armour school since 2007, is making the switch to the Swoosh in 2026. Nike and South Carolina Athletics...

by Andrew Rizzo 7 hours
240

Amine And His Club Banana Have A New Balance ABZORB 2000 On The Way

Matcha drinkers and tote bag wearers have quickly emerged in the past few weeks as the internet’s punching bag. The archetype, replete with performative “oops...

by Matt Varga 8 hours
494

Where To Buy The Nike Kobe 3 Protro “Halo”

Kobe Bryant’s third signature Nike Basketball model is finally entering the Protro canon. The Nike Kobe 3 Protro “Halo” release goes down August 23rd for...

by Andrew Rizzo 8 hours
209