1311951

ASICS And Studio Hagel Made A New Sneaker Out Of Trash

ASICS reuses their own discarded pairs for a new "circular" silhouette.

ASICS And Studio Hagel Made A New Sneaker Out Of Trash

Consumerism vs. conservation is often the elephant in the room regarding sneaker collecting. Even for the more casual consumer, cycling new products in and out of your closet can lead to a significant ecological load, something that footwear brands at large have begun to consider with their core product. Enter Studio Hagel, the experimental footwear design studio that’s worked with many of the industry’s biggest names, reuniting with ASICS to tackle that exact issue.

Reportedly in the works for over a year and a half, the two partners unveiled the ASICS Neocurve, built out of materials sourced from discarded past shoes. To achieve this, ASICS teamed up with FastFeetGrinded, an EU company centered on footwear recycling, who was able to separate the various textiles and materials to be reused more efficiently.

Studio Hagel cites the project as “a big experiment and a big step in ASICS’ circularity,” obviously a guiding light given the silhouette’s name and its actual composition, elucidated with the rounded sole unit underfoot. To achieve the design, the collective was given free rein to dig through the Japanese brand’s archival styles. It returned with an updated take on its cross-trainer vertical that has recently gone relatively unexplored.

For the model’s debut, two colorways are on tap: a stealthy combination of black and “Pure Silver” and a chrome counterpart in “Piedmont Grey.” Both have already launched in Europe, with global releases possible down the line. For now, check out official images of the two pairs ahead; we’ll keep the attached “Where To Buy” sections updated with direct links as they crop up on additional channels.

WHERE TO BUY

Mens ASICS Neocurve

SKU: 1203A648-001
RETAIL PRICE: $250
RELEASE DATE: Oct 31, 2024

Europe 10/31/2024 Thursday

Powered By: Kicksfiner Logo
Retailer Release type Status
ASICS Standard Check Site
Show All Releases
kickscrew logo
After Market
See More Sizes
  • M 4.5 / W 6
  • M 5 / W 6.5
  • M 5.5 / W 7
  • M 6 / W 7.5
  • M 6.5 / W 8
  • M 7 / W 8.5
  • M 7.5 / W 9
  • M 8 / W 9.5
  • M 8.5 / W 10
  • M 9 / W 10.5
  • M 9.5 / W 11
  • M 10 / W 11.5
  • M 10.5 / W 12
  • M 11 / W 12.5
  • M 11.5 / W 13
  • M 12 / W 13.5
See More Sizes

WHERE TO BUY

Mens ASICS Neocurve

SKU: 1203A648-020
RETAIL PRICE: $250
RELEASE DATE: Oct 31, 2024

Europe 10/31/2024 Thursday

Powered By: Kicksfiner Logo
Retailer Release type Status
ASICS Standard Check Site
Show All Releases
kickscrew logo
After Market
See More Sizes
  • M 4.5 / W 6
  • M 5 / W 6.5
  • M 5.5 / W 7
  • M 6 / W 7.5
  • M 6.5 / W 8
  • M 7 / W 8.5
  • M 7.5 / W 9
  • M 8 / W 9.5
  • M 8.5 / W 10
  • M 9 / W 10.5
  • M 9.5 / W 11
  • M 10 / W 11.5
  • M 10.5 / W 12
  • M 11 / W 12.5
  • M 11.5 / W 13
  • M 12 / W 13.5
See More Sizes

Latest News

Awake NY x Air Jordan 5 "Racer Blue" Launches Globally On August 30th

Updated August 19th, 2025: The official images of the Awake NY x Air Jordan 5 “Racer Blue” have surfaced. The shoes are confirmed to release...

by John Kim 7 hours
47743

The New Balance 2000 Shifts Into Light Blue Pastels

Every New Balance 2000 release thus far has sold out, but the Boston sneaker giant has a bunch of other compelling colorways scattered throughout the...

by Andrew Rizzo 9 hours
273

Official Images Of The Air Jordan 4 “Cave Stone”

Updated August 19th, 2025: Official images of the Air Jordan 4 “Cave Stone” have surfaced ahead of the shoe’s September 6th release date. Pairs are...

by Andrew Rizzo 9 hours
13506